The focus certainly rings a bell with the current, fascinating “Fashioned From Nature” exhibition at the Victoria & Albert museum in London (sponsored by the European Confederation of Linen).
Over 256 pages, the book explores various projects that took nature as a focus point – or main inspiration.
“Besides providing the setting for ideation and imagination, (Nature) is a canvas full of complex shapes and lines interwoven with each other, countless varieties of colour palettes, as well as diverse tones and textures that set distinct moods and atmospheres. Flora & Fauna, Design inspired by Nature explores the ways with which these timeless elements have been re-interpreted and incorporated into modern branding and design work. Spanning a wide range of project types such as logos, icons, packaging and print ads, it showcases a world of creativity as diverse as nature itself.”